Twitter Brand Pages – What You Should Know
As you may already found out, Twitter is making a big step forward in it’s social growth by becoming even more friendly with it’s users and more thoughtful with brands profiles. The new design has just been announced and yet it seems like people are already building quite a buzz around the subject. Check out the and the Time article on the new design release. Well… we do know Twitter and as we know it there’s definitely something amazing waiting for us to test… but what features should we expect in the next few weeks from Twitter’s developers?
Simple and Futuristic
Simple and clean is what actually defines the Twitter principles. Due to it’s simplicity and ergonomic design, Twitter has manage to engage millions of users in discussions just by focusing on what really matters the user and their updates. In the new design, Twitter places an even greater importance on user experience and that’s why they are trying to become more personal and engage with every user on a deeper level.
Now, the Twitter.com website and the TweetDeck users will experience major changes in looks including 2 new buttons. @Connect and #Discover will be from now on a part of your user panel helping you find and share your 144 message easier. Even if for people who connect directly using Twitter.com the design is not ready, for TweetDeck and iPhone users the app has already implemented the new design.
Twitter Brand Pages
The guys from Facebook were first in line to create pages for companies along with the folks at LinkedIn. Google has done a step forward in this regard, but it was obvious that an authority on social media like Twitter will take the next step, right? Will the most wanted feature that’s coming with the new design be better than Facebook or Google+?
Well…according to Advertising Age website, the new Twitter Brand Pages will allow advertisers to customize their headers so they will provide more details about the company along with their logo and some customized buttons. The advertising companies will also be able to promote their tweets in timeline and letting them create a featured content section for their best content.
What’s great at new brand pages is that users can experience a more social friendly environment which means embedding YouTube or Flikr media into the profile.
The launch of Twitter Brand Pages is supported by 21 of the biggest marketers on the internet including: American Express, Coca-Cola, Best Buy, Bing, Chevrolet etc.
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